The complexities of building a DSO system are becoming more
evident, writes Dan Cross-Call of the Rocky Mountain Institute.
Platform business models have redefined the modern economy.
From titans of personal computing and e-commerce like Apple and Amazon, to
ubiquitous financial services that we use with hardly a second thought (such as
ATMs and credit cards), industries everywhere have reoriented from
one-directional pipeline delivery systems to multisided platforms via which
information and services flow in many directions between actors.
